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Chapter 6-Discussion Board 4

Chapter 6-Discussion

Q Choose two advertising campaigns: one that you think is effective and one that you think is ineffective. What makes one campaign better than the other?

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If asked to response from my personal standpoint, I would say that a funny advertisement is much more effective in comparison to a Racing advertisement. This is because, A funny advertisement always makes its viewers laugh and smile while watching the advertisement and even it helps them remember good times. There are other reasons as to why funny advertisements are considered to be more effective in comparison racing based advertising. Also funny advertising are considered as one of the delicate strategy used by company marketers to attract new set of customers or listeners towards their newly launched or existing products in the market.